business image

Alpha Auto Center

Average Score
Overall Rating 4.6/5Overall Rating 4.6/5Overall Rating 4.6/5Overall Rating 4.6/5Overall Rating 4.6/5
4.6
(180 Reviews)
-100
Write a Review

Score Details

Last 30 Day Trend

Inactive Business

ReScore Reviews

ReScore
Overall Rating 1.0/5Overall Rating 1.0/5Overall Rating 1.0/5Overall Rating 1.0/5Overall Rating 1.0/5
Original Review
Overall Rating 2.0/5Overall Rating 2.0/5Overall Rating 2.0/5Overall Rating 2.0/5Overall Rating 2.0/5
1
Total ReScores
1.0
ReScore Average
-100
Net Promoter Score ®

Business Details

About

Alpha Auto Center, we are conveniently located in Dallas, GA. Our shop is staffed with expert technicians who provide quality repair and maintenance service. Call or email us to set up an appointment today. Alpha Auto Center, we are conveniently located in Dallas, GA. Our shop is staffed with expert technicians who provide quality repair and maintenance service. Call or email us to set up an appointment today.

Categories
Auto Repair, Smog, Tire Sales and Repair
Contact
(770) 443-1409

Business Hours

Mon
8:00 AM - 6:00 PM
Tue
8:00 AM - 6:00 PM
Wed
8:00 AM - 6:00 PM
Thu
8:00 AM - 6:00 PM
Fri
8:00 AM - 6:00 PM
Sat
8:00 AM - 2:00 PM
Sun
closed
* Eastern Time (Us & Canada)
1321 Merchants Dr Dallas, GA 30132
Alpha Auto Center's Reviews
Overall Rating 4.6/5Overall Rating 4.6/5Overall Rating 4.6/5Overall Rating 4.6/5Overall Rating 4.6/5
4.6
(180 Reviews)

OO
gravatar
Obinna O.
Dallas, GA
Overall Rating 1.0/5Overall Rating 1.0/5Overall Rating 1.0/5Overall Rating 1.0/5Overall Rating 1.0/5
07/03/2024
0
ALPHA AUTO CENTER IS THE WORST. STAY AWAY!!!
I took my BMW in for a simple oil change, and the shop told me that the technician initially began putting in the wrong oil but caught the mistake in time and corrected it. After visiting this sad excuse for a shop, my car started leaking oil and emitting smoke. They ran a diagnostic and claimed my valve cover gasket needed to be replaced. How I went from needing an oil change to requiring a new gasket made no sense, as my car had only 65k miles and had never had any issues before.

Foolishly, I let them fix my car, and they replaced the valve cover gasket for over $600. However, my car still leaked oil and continued to smoke. They offered to keep running diagnostics, but I didn't trust this mechanic anymore. They had already done enough damage. A year later, my valve is broken. I took it to a certified mechanic who specializes in BMWs, and they said the person who replaced my valve cover gasket should have replaced the valve cover as well. The repair had been done improperly.

Now, I have to replace my valve cover, valve cover gasket, and additional parts for over $2,000—all because I wanted a simple oil change. I never had an issue with my vehicle before I came here. Please stay away if you value your vehicle.

TC
gravatar
T.J. C.
Douglasville, GA
Overall Rating 2.0/5Overall Rating 2.0/5Overall Rating 2.0/5Overall Rating 2.0/5Overall Rating 2.0/5
08/14/2023
0
Nickle and dimed...
Can't speak to the quality of the work done here, but as many of the other low reviews here reflect, I can speak to the pricing and how they do business. Not only does the place overcharge, but they'll double dip into those costs as well (I'll explain below). Essentially, I had my oil changed here in my truck a few months back. I brought my own oil and filter, and I was quite surprised by how much they still charged me for the service. Yet, for some reason, I recently decided to schedule an appointment for my wife's car. I requested an estimate for a tire rotation, a tune-up, a brake inspection, and an oil change. I was quoted at roughly $500!!

I contacted the place a day or two before our scheduled appointment and advised them that we'd be bringing ALL our own parts. The service writer I spoke with advised me that they were pretty busy and she'd get me an updated quote before us dropping off the vehicle. Sure enough, the day comes and my wife drops off the vehicle, but the quote wasn't ready, so they told us they'd call us before they started the work. When they did call, I was now quoted roughly $400!! When I asked why so much and inquired how much they were charging for labor, I was advised that "they were a business and still had to make money" and that the labor was $129/hr. Aside from going to a dealership, $129/hr is already on the extremely high end of labor for auto repair. I know many auto shops have computer programs or guides that estimate labor costs, but I have no idea how they got that number for labor costs because my research was nowhere near the amount of time quoted.

...and here is where the double dipping on labor costs comes in...

When I asked the service writer to break the labor costs down for me, I decided to hold off on a bit and requested a quote for just the tire rotation and swapping the spark plugs; as these aren't exactly easy for me to do at home. I was quoted roughly $350!! Again, we brought ALL our own parts. It was my understanding that the tire rotation was about $20, so they were basically estimating over two and a half hours of labor to swap out the spark plugs. Even the manufacturer's website only estimated approximately one hour for the service requested. Moreover, when the service writer was breaking down the costs for me she quoted $38 to swap out the air filter. I reminded her we had provided our own, and she told me that was the cost of the labor to install it. When I informed her that the technician literally has to remove the air filter housing to access the spark plugs anyway, she advised me that "we have to pay our technicians." Hence, the double dipping on labor costs. FYI, the air filter is extremely accessible in this vehicle and it only requires you to pop two tabs, open the housing, and swap it out. It would take a layperson less than two minutes to do it themselves. I figured it wouldn't be a big deal for them to toss it in when they were putting the air filter housing back in.

After getting off the phone with the service writer I was so annoyed I just decided to take the time out of my day to do it all myself. We went and got the vehicle and I brought it home. I gapped and swapped out the spark plugs in roughly an hour. Again, they were going to charge me two and a half hours' worth of labor just for that. I am not super mechanically inclined either and I assure you my garage is not nearly as equipped as their shop. In total, it took roughly an hour and a half for the tune-up and oil change at home. The place we initially bought our tires from performed the brake inspection and tire rotation for free. They have to pay their technician too. ;) Oh... not to mention when I brought my truck in for an oil change months back the technician smacked my side mirror on the pillar backing out of the bay. He essentially shrugged it off when it happened. My truck was brand new, three months old at the time. The damage buffed right out, but still quite careless with other people's property. Everyone has a hustle, but this is price gouging at its finest. Buyer beware!

SW
gravatar
Samantha W.
Dallas, GA
Overall Rating 1.0/5Overall Rating 1.0/5Overall Rating 1.0/5Overall Rating 1.0/5Overall Rating 1.0/5
05/22/2023
0
RUN AWAY
I will continue to leave bad reviews until my screen is fixed. I brought my car to this shop about a year ago to get my headlights fixed. It took them 3 tries to fix my headlights. My display screen was working perfectly fine when I brought them my car to work on. However, when I picked it up, my screen was completely broken. I told the manager David, he refused to take responsibility even after I brought it up multiple times. My car was in their care and I picked it up with the screen broken. I had just got the car. This is going to lower my resale and/or trade in value. And it's just plain out embarrassing. I should not have to come up with hundreds of dollars to fix my display screen after already paying them hundreds of dollars. DO NOT go to this place. They refuse to fix the mistake THEY made.

EM
gravatar
E M.
Dallas, GA
Overall Rating 2.0/5Overall Rating 2.0/5Overall Rating 2.0/5Overall Rating 2.0/5Overall Rating 2.0/5
06/07/2019
Had to go to the other Auto down the street.
Scammers.... Went to the auto to get my oxygen sensors changed. They never could get my check engine light off. They told me to kept to driving it and eventually it would go off. Long story the check engine light would never go off and I took it down the street to Complete Auto and it was down in one day. Dont go to this shop because they will keep guessing whats wrong with your car and keep charging.
Not Recommended

EW
gravatar
Ed W.
Dallas, GA
Overall Rating 5.0/5Overall Rating 5.0/5Overall Rating 5.0/5Overall Rating 5.0/5Overall Rating 5.0/5
09/28/2017
Honest with reasonable prices
Excellent work. Great mechanics with superior skills regarding diagnosing problems. Wouldn't take my cars anywhere else
Recommended

CS
gravatar
Caroline S.
Dallas, GA
Overall Rating 1.0/5Overall Rating 1.0/5Overall Rating 1.0/5Overall Rating 1.0/5Overall Rating 1.0/5
02/06/2017
Grimy Snakes
This is a very grimy auto place. I brought my Honda in for a tune up and was charged for work that wasn't done to my vehicle and I was charged $180, it's like they add whatever they feel necessary to my bill to run it up. They were supposed to do an adjustment and I could clearly tell it was never done. POOR service it seems like they think they are better than everyone, even the owner brags about what he has to customers. this shop should learn how to treat its employees better and the customers. while I was getting my car "serviced" i could over hear the guy in the office, I guess his name is bobby, being very rude to his employees while he sits in the office doing nothing and clearly riding the clock . Poor poor customer service! wouldn't take my vehicle back here if my life depended on it!
Not Recommended

CB
gravatar
C L B.
Dallas, GA
Overall Rating 4.0/5Overall Rating 4.0/5Overall Rating 4.0/5Overall Rating 4.0/5Overall Rating 4.0/5
07/09/2015
Great Service and fair prices!
My husband and I have used them for a few years and had one bad experience with a job not done correctly and really created a dangerous situation for my daughter, I was furious but the owner did everything to make the situation right! I didn't trust them but decided to give them another chance and never had another problem after this incident! Price has always been fair and work done right so far!
Recommended

KC
gravatar
KATHY C.
Dallas, GA
Overall Rating 5.0/5Overall Rating 5.0/5Overall Rating 5.0/5Overall Rating 5.0/5Overall Rating 5.0/5
10/29/2014
100% honest people
ALPHA IS ONE OF THE BEST AND HONEST SHOPS I KNOW..
Recommended

MS
gravatar
Melissa S.
Hiram, GA
Overall Rating 1.0/5Overall Rating 1.0/5Overall Rating 1.0/5Overall Rating 1.0/5Overall Rating 1.0/5
08/27/2014
not great
Went for repair...Alpha said they can fix it..turn out damage was worse then they thought..if you cant repair it jus say so...dont try to charge for a repair and parts that you cant fix...And Alpha are professional before you order parts or try to work on a vehicle shouldn't you have seen the problem..never again
Not Recommended

WH
Walter H.
Rockmart, GA
Overall Rating 5.0/5Overall Rating 5.0/5Overall Rating 5.0/5Overall Rating 5.0/5Overall Rating 5.0/5
10/29/2013
verified customerVerified Customer
Category: Service
Walter said they did a good job and they did the work on time. They did everything under warranty.
Recommended

JC
Juan C.
Temple, GA
BMW 330i
Overall Rating 5.0/5Overall Rating 5.0/5Overall Rating 5.0/5Overall Rating 5.0/5Overall Rating 5.0/5
10/29/2013
verified customerVerified Customer
Category: Service
Juan said the service was great at this business. He is an honest mechanic, they are dependable and they do not over charge. They do what they say they are going to do and they do not try to fix something that is not broken. They are very helpful, kind, and courteous people.
Recommended

RB
Rick B.
Dallas, GA
Overall Rating 5.0/5Overall Rating 5.0/5Overall Rating 5.0/5Overall Rating 5.0/5Overall Rating 5.0/5
10/26/2013
verified customerVerified Customer
Category: Service
Rick said he always uses this business for service.
Recommended

MN
Mark N.
Overall Rating 5.0/5Overall Rating 5.0/5Overall Rating 5.0/5Overall Rating 5.0/5Overall Rating 5.0/5
10/23/2013
verified customerVerified Customer
Category: Service
Mark said the service was fast and efficient.
Recommended

DW
Doug W.
Dallas, GA
Overall Rating 5.0/5Overall Rating 5.0/5Overall Rating 5.0/5Overall Rating 5.0/5Overall Rating 5.0/5
10/22/2013
verified customerVerified Customer
Category: Service
Doug said he has had nothing but positive experiences every time he goes to this business.
Recommended

WO
Wilma O.
Dallas, GA
Overall Rating 5.0/5Overall Rating 5.0/5Overall Rating 5.0/5Overall Rating 5.0/5Overall Rating 5.0/5
10/19/2013
verified customerVerified Customer
Category: Service
Wilma said this business is good. They are pleasant to work with and she had no problems with them. The lady on the phone was very patient with her and tried to explain the repairs to her. She would definitely recommend them to others.
Recommended

Displaying Review 1 - 15 of 182 in total
Businesses Near You
Overall Rating 4.9/5Overall Rating 4.9/5Overall Rating 4.9/5Overall Rating 4.9/5Overall Rating 4.9/5
4.9
(1,142 Reviews)
Overall Rating 5.0/5Overall Rating 5.0/5Overall Rating 5.0/5Overall Rating 5.0/5Overall Rating 5.0/5
5.0
(257 Reviews)
Overall Rating 5.0/5Overall Rating 5.0/5Overall Rating 5.0/5Overall Rating 5.0/5Overall Rating 5.0/5
5.0
(1,072 Reviews)
Overall Rating 4.9/5Overall Rating 4.9/5Overall Rating 4.9/5Overall Rating 4.9/5Overall Rating 4.9/5
4.9
(1,370 Reviews)
Overall Rating 4.8/5Overall Rating 4.8/5Overall Rating 4.8/5Overall Rating 4.8/5Overall Rating 4.8/5
4.8
(1,548 Reviews)
Net Promoter® NPS®, NPS Prism®, and the NPS-related emoticons are registered trademarks of Bain & Company, Inc., Satmetrix Systems, Inc., and Fred Reichheld. Net Promoter Score™ and Net Promoter System™ are service marks of Bain & Company, Inc., and Fred Reichheld.