Fairway has been serving the East Texas area since 1997. Owner Barney Rubin and Chris Beaty began the Fairway legacy in Henderson, Texas with the formation of Fairway Ford-Mercury Inc. Their founding principles of serving customers and putting the customer's needs above their own still hold true today. Dennis Smith joined the ownership
Fairway has been serving the East Texas area since 1997. Owner Barney Rubin and Chris Beaty began the Fairway legacy in Henderson, Texas with the formation of Fairway Ford-Mercury Inc. Their founding principles of serving customers and putting the customer's needs above their own still hold true today. Dennis Smith joined the ownership at the Ford dealership in 2003. Over the years, Fairway has expanded their Henderson location to include a larger service department, a Ford Quick Lane facility, and a total remodel including a new showroom and a covered service drive area.
In 2005, Fairway built a brand new concept store in Tyler, Texas called Fairway Auto Center which is a complete automotive service and pre-owned sales facility that strives to meet any automotive needs that our customers may have. From a simple state inspection to the purchase of a high-line luxury car, Fairway's goal is to exceed our customer's expectations by providing a great value and exceptional service.
At Fairway Auto Group, we truly have something for everyone and our commitment to you is to treat you the same way we would want to be treated. Fairway is not just our name, it's the way we do business!
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